Balise

Plans · early access

Pay for the roll you have.

Free is a real plan, not a countdown: your most recent 250 photos, read and yours to ask, for as long as you like. The paid sizes go by how many photos Balise reads for you, not by a list of features. Small roll, small price. Same app for everyone.

Yearly reads your whole history right away. Monthly fills it at a fifth of the cap each month.

Start here

Free

$0 no card, no end date

Your first two weeks read 2,500 photos. After that it settles at 250, kept.

  • Two weeks at 2,500 photos to start — enough to watch the collections build
  • Then 250 photos stay read, sorted and askable. No countdown, no card
  • Every collection, every card, and asking in plain words
  • What Balise read is yours to keep, or to delete, whenever
  • Pick a size when you want the rest of the roll. Nothing is read twice
  • Pictures stay on your phone. Same rule on every plan
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Balise Plus

10,000 photos

About three years of a normal roll. One phone’s worth.

$6.99 $5.67 / month

Or $5.67 a month billed yearly ($67.99).

Billed $67.99 a year. About 20% off monthly.

  • Up to 10,000 photos of history, as far back as you like
  • Keeps up as you shoot. New photos land on their own, even at the cap
  • Every collection, every card, unlimited asks
  • Ask with a picture: snap something and talk it through
  • Yearly reads it all right away; monthly fills history at 2,000 photos a month
  • Move up a size any time; what’s read stays read
Get Balise

Cancel any time; we keep it 90 days in case you come back.

Most people

Balise Plus

25,000 photos

About seven years of a normal roll. The demo roll on the homepage is 24,318.

$9.99 $8.00 / month

Or $8.00 a month billed yearly ($95.99).

Billed $95.99 a year. About 20% off monthly.

  • Up to 25,000 photos of history, as far back as you like
  • Keeps up as you shoot. New photos land on their own, even at the cap
  • Every collection, every card, unlimited asks
  • Ask with a picture: snap something and talk it through
  • Yearly reads it all right away; monthly fills history at 5,000 photos a month
  • Move up a size any time; what’s read stays read
Get Balise

Cancel any time; we keep it 90 days in case you come back.

Balise Plus

50,000 photos

The whole drawer. Ten-plus years, or two phones’ worth of shooting.

$19.99 $16.00 / month

Or $16.00 a month billed yearly ($191.99).

Billed $191.99 a year. About 20% off monthly.

  • Up to 50,000 photos of history, as far back as you like
  • Keeps up as you shoot. New photos land on their own, even at the cap
  • Every collection, every card, unlimited asks
  • Ask with a picture: snap something and talk it through
  • Yearly reads it all right away; monthly fills history at 10,000 photos a month
  • Bigger than this? Write to us, we’ll sort it
Get Balise

Cancel any time; we keep it 90 days in case you come back.

Prices are in US dollars; Apple shows the price in your currency before you buy. Each account needs its own plan; a second phone on the same Apple account is fine. The plain-words version of all this is in the terms.

Library size

How we count your roll

The number that matters is photos Balise actually reads. Not the size of your Photos app, not what iCloud says.

  • Counts: the photos in the years you pick, from your library. A Live Photo counts once. Videos aren’t read, so they don’t count.
  • Doesn’t count: screenshots (off by default), and the blur and near-duplicates it skips. We tried.
  • Never comes in, so never counts: hidden albums and shared albums.
  • Keeping up: new photos you shoot join the count. When you get near the cap the app tells you. At the cap it stops going further back; new photos keep landing. Nothing gets un-read.

You see the count in the app when you pick how far back, before you pick a plan.

Money

The questions people ask about paying

What happens after the first two weeks?

You land on the free plan. Nothing is charged, there is no card on file with us, and the two weeks are not a trial that flips into a bill — Apple shows the price once more before you ever confirm.

On free, the most recent 250 photos stay read, sorted and askable, for as long as you want. What stops is the reading: nothing new comes in until you pick a size.

What happens when I outgrow my plan?

Nothing breaks. What Balise read stays read, and new photos keep landing as you shoot. What stops is the past: at the cap it stops going further back, and the app tells you.

Move up a size in the app, in Settings, whenever you want. Apple charges the difference for the rest of the period, and no photo gets read twice.

Can I cancel?

Yes, whenever. It is an Apple subscription: Settings, your name, Subscriptions, Balise. You keep the plan to the end of the period you paid for.

After that we keep everything Balise read for 90 days, in case you come back — reactivate inside that window and nothing is re-read. Past 90 days it comes back to the free plan: 250 photos kept, the rest deleted.

If I delete my Balise data, does that cancel the subscription?

No, and that is on purpose. Delete all Balise data wipes what we learned, right away. The subscription lives with Apple; cancel it there. Two different buttons, so neither one surprises you.

Students, families, two phones?

No Family Sharing: each account needs its own plan. A second phone on the same Apple account is fine; sign in and it’s there. No student price.

Why price by size and not by features?

Because size is what costs us. Every photo goes to a model that reads it, and a 50,000-photo roll costs about five times a 10,000 one. Charging for “pro features” would mean hiding things behind a label. Everyone gets the same app. You pay for the roll you have.

Everything else, on the FAQ. The exact wording is in the terms, section 9; if this page and the terms disagree, the terms win.

Early access

Start free. Stay free if you want.

Leave your email on the homepage. Invites go out in small waves. Five minutes on your roll and you’ll know.

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