Balise

And more

And whatever you’re into.

Balise already knows wine, outfits, food, places, watches and more. When your photos keep showing something it doesn’t know yet, it learns that too — and gives it a shelf of its own.

Download on the App Store

Free on iPhone. You pick the photos.

Your photos never train AI. Our team can’t open them. How →

  • A bottle of red wine with its label, on a restaurant tableWine
  • A pour-over brewing on a café counterCoffee
  • A dive watch on a wristWatches
  • An old green sports car parked on an autumn streetCars
  • A trout on a wet rock beside the riverFishing
  • A goshuin stamp book open on its calligraphyGoshuinNew shelf

Already on the shelves.

A shelf opens the first time one of your photos shows it.

  • Wine
  • Coffee
  • Tea
  • Whisky
  • Sake
  • Cocktails
  • Restaurants
  • Trips
  • Outfits
  • Beauty
  • Bags
  • Jewellery
  • Watches
  • Cars
  • Motorbikes
  • Dogs
  • Cats
  • Birds
  • Houseplants
  • Books
  • Records
  • Concerts
  • Street art
  • Architecture
  • Fishing
  • Surfing
  • Running
  • Skiing
  • Golf

And whatever your photos teach it.

A few examples. Yours might be something nobody has photographed yet.

  • Guitars
  • Fountain pens
  • Film cameras
  • LEGO
  • Trading cards
  • Board games
  • Ceramics
  • Knitting
  • Model trains
  • Telescopes
  • Yours?

How a new shelf appears.

  1. 1 · Import

    Add your photos as usual. No list of hobbies to fill in.

  2. 2 · Notice

    The same kind of thing keeps turning up, on different days and in different places. Balise takes note.

  3. 3 · Shelve

    Once there’s enough to go on, it makes a shelf of its own — to browse and search — and files the next ones there.

Whatever you photograph,
it has a place.

Download on the App Store

Free on iPhone. You pick the photos.

For iPhone · iOS 26 or later

QR code for Balise on the App StoreOn a computer? Scan with your iPhone.

Get Balise · free